One Hollywood marketing exec ally of the Cheese Fry likes to use the adage "Sell it, don't smell it," which succinctly describes the willingness of marketing execs to do whatever it takes to get you into theaters whether the movie's good or not.
TomatoPatch.com underscores that adage with a clever trailer that sells Sleepless in Seattle as a Fatal Attraction-style thriller. Skillful editors can make anything look like... anything.
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